band

Everything’s Amazing & Nobody’s Happy

by be.

“We live in an amazing, amazing world and it’s wasted on the crappiest generation of just spoiled idiots that don’t care.”
- Louis CK

About a month ago I walked into Rogers (my cellphone provider), because I was tired of my old phone and wanted something new. I’ve been considering the iPhone switch for some time now, but was likely just going to buy a newer BlackBerry to keep things consistent. I asked the guy behind the counter when I’m up for a hardware upgrade and he says, “Well, 2 years from whenever you purchased your current phone”. I say, “Cool, can you check when that was because I’m probably closing in on 2 years right now, but I’m not totally sure”. So he checks for me…

It turns out that I’ve only had my phone for 10 months. 10 months!

Why are we so tech-bored? So New-New-New? My phone works just fine. I mean, nobody ever asks to physically see what phone I have or even asks what model I’ve got unless I so happen to be talking about getting a different phone. But because I just started to feel like I needed to have the newest/coolest phone, I overlooked the fact that my current one was perfectly fine and completely suitable for my needs.

Are we the most spoiled generation? I definitely think so. I call us, “Generation Me”. Not X. Not Y. Not Z. We are grossly self absorbed, self concerned and self owing and we excuse our consumption and gluttony by claiming the ‘upgrades’ (in all sorts) are necessary ones. Or maybe we ‘deserve’ to spoil ourselves. Or maybe we’re powerless at the hands of the brands that support our daily endeavors.

Personally, I don’t buy it.

Although, I, like the best of them, always want the newest/coolest thing, I had to stop and look at how crazy the poor shelf-life of incredible technologies like hi-powered laptops and cellphones/PDAs have become. 10 months? I’m sure BlackBerry intended on a phone lasting longer than that.

So I decided I would wait it out. Sit around until next November when I can get a bit of a deal on a bit of an upgraded phone. I’m sure I won’t feel quite as cool. Hell, I surely won’t look quite as cool. But hopefully it makes my feel substantially less spoiled, all the while still providing me with far more social convenience in my life than any of us possibly will ever deserve.

Something to consider:
• When was the last time you upgraded your cellphone?
• What motivated the change?
• Do you feel it was (actually) necessary?
Are we “Generation Me”?


- Bryan 'be.' Espiritu