I’m from The Screwface Capital. That’s different than the current Toronto climate and it’s different than the internet world and it’s different than the I-share-your-work-if-you-share-mine power of “social media”. The 30-something’s I came up with in the game as an active hip-hop fan, as a party goer, b-boy, graphic designer for every rapper, event and start up company you can imagine know the truth and sincerity behind the name that Theo 3 so brilliantly gave us too many years ago. “The Screwface Capital”. Where we boo out of towners, where we rarely showed love for anyone, even our own, unless they were exceptionally good at this hip-hop shit. We’ve all seen people get jumped, bottled, beat down for being bullshit at their craft and trying to act like they were ill. There was no other platform to show your skills before but to come out to the events and show & prove in person. That’s how we came up. You couldn’t be trash or you’d get treated like Dead Fish. (If Dead Fish sees this, I apologize for using you as an example but you were shit). The climate is different now and people have changed. The world is smaller. The sharing is easier. The garbage is more rampant, but we can filter it to our liking with a greater sense of ease, at the same time being bombarded with the curses of self publishing dimwits. But what drove me as a 12 year old to start b-boying, to start drawing and start designing was the sincerity of the critics and those who stood up for a level of quality in our city that they wouldn’t let go tarnished. 20 years later I’m still involved in the Toronto creative landscape. My contribution in this space is far different than it was years ago, but I still do everything I can to hold true to the old fashioned mentality that garbage belongs in the trash. My latest project with Rich Kidd, Adam Bomb and Tona (Naturally Born Strangers) does something that I think is very important. It combines the worlds of creative minds who were PARTICIPANTS in the old Screwface Capital scene with the world of new sharing, spreading social communication. I can only speak for myself when I say this, but I hope it rings true with everyone that I’ve met from 1994 to present day in this Toronto Hip-Hop shit – You do not have to do anything that you don’t want to. You don’t have to go to shows, buy merchandise, support peoples art, clothing lines, mixtapes, youth lead initiatives, charities or pages on Facebook for all that matters. You shouldn’t if you don’t feel it. If there is something you find dope, worthwhile and worth sharing, support THAT. That’s called filtering your own sense of quality and curating what you choose to distinguish as great from garbage in the public and quickly global eye. The Screwface Capital mentality is necessary. Champion the good and ignore the filler. That’s how Toronto will stay winning without being on some kumbaya, hand holding two-step weird shit. Change soon come for some. Thanks to everyone for their support.